Tweet Week: CBS Daytime Emmy Award Nominees To Live Tweet April 20-24

CBS Daytime will celebrate the 42nd Annual Daytime Emmy Awards with a special week-long live Twitter chat event featuring stars and producers from across the network’s Daytime Emmy Award-nominated lineup. Beginning Monday, April 20, cast and crew from The Talk, The Bold and the Beautiful, Let's Make Deal, The Young and the Restless and The Price is Right will live-tweet every weekday, through Friday, April 24, leading up to daytime’s biggest night on Sunday, April 26.

The Talk hosts Julie Chen, Sara Gilbert, Sharon Osbourne, Aisha Tyler and Sheryl Underwood will kick off the Twitter event with a live group chat on Monday, April 20. Actors Linsey Godfrey, Scott Clifton and Jacob Young (B&B), Keyboardist Cat Gray and Director Lenn Goodside (LMAD), Actresses Gina Tognoni and Amelia Heinle (Y&R), and Executive Producer Mike Richards (TPIR) will participate in chats throughout the week (see below for full schedule).

FOX, Twitter and the Advertising Research Foundation Find More Than 90% of Those Who See TV Show-Related Tweets Have Taken Immediate Action To Watch, Search For or Share Content

Fox Broadcasting Company (FOX), Twitter and the Advertising Research Foundation (ARF) today announced new research exploring the value of the earned audience that media companies and brands gain from TV and brand-related tweets. Using Twitter's capability to survey users on Twitter.com and the Twitter mobile app via homepage recruitment, the study, "Discovering the Value of Earned Audience - How Twitter Expressions Activate Consumers," uncovered that:

1. The majority of those who are exposed to TV-related tweets not only have taken immediate action around a given show, but are also highly likely to watch a show they've never watched before, or resume watching a show that they'd previously stopped watching, as a result of a TV-related tweet.

2. TV show viewers who recall seeing tweets mentioning a show's brand partners are much more likely to view that brand as appealing and pay more attention to that brand's on-air ads than the general Twitter TV audience.

Spring Finale of PRETTY LITTLE LIARS is TV's #1 Most-Tweeted Series Telecast of 2014 and #4 Overall

The PRETTY LITTLE LIARS Season 4 finale became the #1 most-tweeted
series telecast of 2014 to date.  Photo Credit: ABC Family

Boasting season highs across all target demos, the spring finale of social media juggernaut, PRETTY LITTLE LIARS, (8:00 - 9:01 p.m.) became the #1 most-tweeted series telecast of 2014 to date - and the #4 most-tweeted series telecast in TV history - amassing nearly 1.5 million tweets (43 share) by nearly 411,000 unique contributors, peaking at a max rate of 37,000 tweets per minute. Impressively, the series now accounts for the Top 6 most-tweeted TV series telecasts on record, with 9 original episodes accruing over 1 million tweets.

We Love Soaps was at the Ziegfeld Theatre on Tuesday night where the cast did a table read of the first half of the script, followed by a screening of the episode. The number of tweets, tweets per minute, influencer tweets and total number of unique people tweeting were constantly be tabulated and updated on screens at the front of the theater.

Nielsen Twitter TV Ratings: Weekly Top 10 (February 10-16, 2014)

The Nielsen Twitter TV Ratings Weekly Top Ten for February 10-16, 2014 has been released. THE WALKING DEAD topped all shows with a Unique Audience of over 4.83 million. PRETTY LITTLE LIARS was second and TEEN WOLF was fourth (click the chart to enlarge).

The list is ranked by Unique Audience and include four metrics for each of the top episodes:
* Tweets - Tweets ascribed to a linear TV episode.
* Unique Authors – Unique Twitter accounts that have sent at least one Tweet ascribed to a specific TV episode.
* Impressions - The number of times any Tweets ascribed to a TV episode were seen.
* Unique Audience – The total number of distinct Twitter accounts accruing at least one impression of one or more different Tweets ascribed to a TV episode.

Nielsen Twitter TV Ratings: Weekly Top 10 (December 30, 2013-January 5, 2014)

The Nielsen Twitter TV Ratings Weekly Top Ten for December 30, 2013-January 5, 2014 has been released. DICK CLARK'S NEW YEAR'S ROCKIN' EVE WITH RYAN SEACREST 2014 topped all shows with a Unique Audience of over 4.3 million. MASTERPIECE CLASSIC: DOWNTON ABBEY finished third (click the chart to enlarge).

The list is ranked by Unique Audience and include four metrics for each of the top episodes:
* Tweets - Tweets ascribed to a linear TV episode.
* Unique Authors – Unique Twitter accounts that have sent at least one Tweet ascribed to a specific TV episode.
* Impressions - The number of times any Tweets ascribed to a TV episode were seen.
* Unique Audience – The total number of distinct Twitter accounts accruing at least one impression of one or more different Tweets ascribed to a TV episode.

Nielsen Twitter TV Ratings: Weekly Top 10 (December 23-29, 2013)

The Nielsen Twitter TV Ratings Weekly Top Ten for December 23-29, 2013 has been released. WWE MONDAY NIGHT RAW topped all shows with a Unique Audience of over 1.26 million. BBC America's DOCTOR WHO special was second (click the chart to enlarge).

The list is ranked by Unique Audience and include four metrics for each of the top episodes:
* Tweets - Tweets ascribed to a linear TV episode.
* Unique Authors – Unique Twitter accounts that have sent at least one Tweet ascribed to a specific TV episode.
* Impressions - The number of times any Tweets ascribed to a TV episode were seen.
* Unique Audience – The total number of distinct Twitter accounts accruing at least one impression of one or more different Tweets ascribed to a TV episode.

TNT to Launch Line-By-Line Adaptation of MOB CITY Premiere Script on Twitter Today

The opening episode of TNT's eagerly anticipated three-week television event MOB CITY – from writer-director-executive producer Frank Darabont – is about to become the first television screenplay ever to be adapted for and published through Twitter. The ground-breaking “adaptweetion” is slated to begin rolling out on Twitter through the handle @MobCityTNT today, Monday, Dec. 2, two days before the launch of MOB CITY on TNT.

Through TNT’s MOB CITY adaptweetion, which is being created in collaboration with Deutsch NY, the Twittersphere will be transported back to gritty 1940s Los Angeles 140 characters at a time. The story will unfold gradually over three days, taking followers to the point just before the end of the first episode, when a shocking turn of events occurs. To find out what happens at the end of the premiere episode, fans will have to tune in to watch when MOB CITY premieres on TNT Wednesday, Dec. 4, at 9 p.m. (ET/PT).

Lifetime Launches Live Talent Chats on Facebook, Beginning September 22 With DEVIOUS MAIDS

Lifetime announced today that the network's shows will hold a series of conversations on Facebook, where stars of its programs will hold live Q&A features to interact directly with fans and viewers via the social media platform. The network's portfolio of series will engage in these featured Q&A chats, giving fans the opportunity to ask questions and see the stars respond in real-time on Facebook.

Talent and the creative teams from Lifetime's DEVIOUS MAIDS, DROP DEAD DIVA, PROJECT RUNWAY, PROJECT RUNWAY ALL STARS, SUPERMARKET SUPERSTAR and upcoming drama, WITCHES OF EAST END, will take part in the chats. As part of the partnership, Lifetime will feature on-screen snipes, social posts and tweets to promote the chats.

NEWS: Social Networking No. 1 Online Activity; Roku Beats Apple TV; Chris Fountain Controversy; Paula Garces Baby Show; Is THE NEWSROOM the Best Bad Show Ever?

10 Online Activities That Dominate Americans' Days
Social networking was the most time-consuming online activity for Americans in 2012, followed by checking email, watching online video and using search engines.

Internet users in the United States between the ages of 13 and 64 spent an average of 37 minutes on social networks out of just over three hours online per day.

Roku Beats Apple TV In Homes With Streaming Media Devices
About 14% of all households have a streaming media device, twice the number that had one two years ago, research firm Parks Associates says. But the most interesting finding in its new report on trends in connected TV is that relatively tiny Roku handily beats the mighty Apple among people who own a streaming video media device. Some 37% go with Roku vs 24% who “primarily use” Apple TV, the company found in a survey of 10,000 U.S. broadband households early this year.

NEWS: Twitter Testing 'TV Trending' Feature; P&G's Is Russia's Biggest TV Advertiser

Twitter Testing 'TV Trending' Feature
As a part of an effort to encourage users to follow tweets while watching TV, Twitter is currently testing a new "TV Trending" feature highlighting the most discussed shows in real time for some members.

Trending shows appear as Twitter cards located at the top of your timeline, along with information and top tweets about the programming.

SWITCHED AT BIRTH's Cassi Thomson Replaces Ashley Tisdale in Nicolas Cage Pic Left Behind
Left Behind also stars Nicolas Cage, Chad Michael Murray and Jordin Sparks. Cage is playing the pilot of a jumbo jet, trying to calm his hysterical passengers. Thomson is portraying his daughter trying to find her mother and brother in a post-apocalyptic landscape. Sparks portrays a passenger.

Laura Prepon Is Leaving ORANGE IS THE NEW BLACK (For Now, At Least)
Prepon will come back for a limited number of episodes in the show’s 13-episode second season in order to resolve her story. And the door will be left often for her to return in the future. But the actress did not sign a contract tying her to the show for the upcoming season.

Nielsen Study: Tweets Found To Have Greatest Effect on TV Tune-In Rates in Competitive Reality Genre

Social media and TV programming have become fast friends, and, for many of us, the two are transforming how we watch television. In fact, Twitter has become a popular destination where fans can talk about their favorite TV shows in real-time. But do tweets drive consumers to tune-in to a program, or are viewers just chatting about shows they’re already watching?

The answer is both. A new independent study by Nielsen provides, for the first time, statistical evidence of a two-way causal influence between broadcast TV tune-in for a program and the Twitter conversation around that program. The study used time series analysis to determine if Twitter activity drives increased tune-in rates for broadcast TV and if broadcast TV tune-in leads to increased Twitter activity. By analyzing minute-to-minute trends in Nielsen’s live TV ratings and tweets for 221 broadcast primetime program episodes using Nielsen’s SocialGuide, the study found that live TV ratings had a meaningful impact in related tweets among 48 percent of the episodes sampled. The results also showed that the volume of tweets caused significant changes in live TV ratings among 29 percent of the episodes.

NEWS: Ziering Reunites with Doherty & Garth at Chippendales Show; Twitter Sundays; Holographic TV; Lynn Herring; Rob Kazinsky

Jennie Garth, Shannen Doherty Reunite With Shirtless Ian Ziering at Chippendales Show
Ian Ziering got a blast from the past on Sunday, June 30, when his former BEVERLY HILLS, 90210 cast mates Jennie Garth and Shannen Doherty showed up at the Rio All-Suite Hotel and Casino on the Las Vegas strip to catch the end of his run as a guest headliner for famed male dance revue Chippendales.

TRUE BLOOD's Rob Kazinsky: Nude Scenes Are 'Really Fun'
"The idea of being naked on screen was really intimidating," the British actor, 29, tells PEOPLE about filming love scenes for his new role as the "half-fairy," Ben Flynn, on the HBO vampire hit. "But after your first time it becomes really fun and incredibly freeing and empowering."

Why is Twitter so awful on Sundays?
“I try to avoid Twitter on Sunday nights because of precisely what you describe,” Jacob Silverman, a journalist working on a book about social media, told me. “It gets a little suffocating. What you see a lot is people forming their own tribes or communities, and as the same people start talking to each other, there’s a lot of mirroring of speech, with the same jokes and tics.”

TRUE BLOOD Preview: "The Sun"

Photo: HBO

The sixth season of TRUE BLOOD continues on Sunday, June 23 at 9 p.m. ET/PT on HBO.

In the episode, titled "The Sun," a long-lost relative reveals himself to Jason and Sookie. After Tara is victimized by a new government weapon, Eric takes matters into his own hands in an effort to thwart Burrell’s anti-vampire initiatives. On the road to work, Sookie is drawn to a handsome stranger who shares her faerie abilities. Sam is unnerved by supernatural-rights zealot Nicole (Jurnee Smollett-Bell), and is confronted by Alcide and Martha (Dale Dickey) about Emma’s future. Bill contemplates the scope of his heightened powers.

Based on the popular Sookie Stackhouse books by Charlaine Harris, the Emmy and Golden Globe-winning hit series was created by Alan Ball, creator of HBO's Emmy-winning series Six Feet Under. The show follows waitress and part-faerie Sookie Stackhouse (Anna Paquin), who can hear people's thoughts, vampire Bill Compton (Stephen Moyer) and vampire Eric Northman (Alexander Skarsgard).

Check out a preview of tonight's episode below:

TRUE BLOOD Season Premiere Preview: "Who Are You, Really?"

Truebies will get their blood pumping when 13 cast members from the hit series TRUE BLOOD kick off the new season with HBO's first-ever live broadcast from the set of Fangtasia. The two-part social media event begins on June 16, 9:00 a.m. ET, when HBO will reveal exclusive #secretsfromtheset via the TRUE BLOOD profiles on Facebook (Facebook.com/Trueblood), Twitter (Twitter.com/TruebloodHBO), Instagram (Instagram.com/TruebloodHBO) and Vine. This all leads up to a fan-fueled interactive pre-show, #TrueBlood: Live from Set, airing on HBO at 8:45 p.m. ET/PT hosted by comedienne and Parks and Recreation actress Retta.

CBS Daytime Celebrates Emmy Week With Nominee Twitter Chats

CBS Daytime will celebrate Daytime Emmy Week with actors and producers from Emmy Award-nominated THE YOUNG AND THE RESTLESS and THE BOLD AND THE BEAUTIFUL live tweeting during the week of June 10-14, leading up to the Daytime Emmy Awards on Sunday, June 16. Julie Chen, co-host of Daytime Emmy Award-nominated THE TALK, will also take part in a Twitter chat on Wednesday, June 12.

Join TRUE BLOOD Cast in First-Ever HBO Live Social Media Event in Celebration of Season 6 Premiere

Truebies will get their blood pumping when 13 cast members from the hit series TRUE BLOOD kick off the new season with HBO's first-ever live broadcast from the set of Fangtasia. The two-part social media event begins on June 16, 9:00 a.m. ET, when HBO will reveal exclusive #secretsfromtheset via the TRUE BLOOD profiles on Facebook (Facebook.com/Trueblood), Twitter (Twitter.com/TruebloodHBO), Instagram (Instagram.com/TruebloodHBO) and Vine. This all leads up to a fan-fueled interactive pre-show, #TrueBlood: Live from Set, airing on HBO at 8:45 p.m. ET/PT hosted by comedienne and Parks and Recreation actress Retta.

Big Ratings For GENERAL HOSPITAL 50th Anniversary

Kicking off its 50th anniversary celebration, GENERAL HOSPITAL delivered its most-watched week in one-and-a-half years in Women 25-54 (918,000/1.5 rating - since 9/26/11), ranking a solid #2 for the week in the demo, and posting a 6-week high in Total Viewers (2.79 million - since week of 2/18/13) and 5-week high in Women 18-49 (660,000/1.0 rating - since week of 2/25/13).

GENERAL HOSPITAL registered solid double-digit percent increases year to year across target demos, including by 25% in Total Viewers (2.79 million vs. 2.24 million), by 23% in Women 18-49 (660,000 vs. 538,000) and by 27% in Women 25-54 (918,000 vs. 722,000).

#GH50 Trending During East Coast Broadcast Of GENERAL HOSPITAL; Twitter Domination Continues

#GH50 trended on Twitter on Monday

The hashtag #GH50 was trending during Monday's GENERAL HOSPITAL, and after. The episode was originally scheduled for March 29, but a March pre-emptioned shifted the episodes back a day. So while today is the actual 50th anniversary of GH, Tuesday's show will be the one show as the shot to be the "anniversary episode."  Hashtag.org estimated there were 9,800 tweets per hour during Monday's peak for #GH50.

For comparison, here's a look at some of Monday's peak numbers:

Soap Opera Estimated Tweets Per Hour (Peak Numbers for April, 1, 2013)
#GH50 - 9,800
#GH - 1,099
#DAYS - 485

New Study Confirms Correlation Between Twitter and TV Ratings

U.S. TV viewers are taking to Twitter to talk about TV, and the digital chatter is building steam. According to SocialGuide, 32 million unique people in the U.S. Tweeted about TV in 2012. That’s quite the confab, but what does it all really mean for the TV industry? Should networks and advertisers be paying attention? Early research on the subject from Nielsen and SocialGuide says yes.

By analyzing Tweets about live TV, the study confirmed a relationship between Twitter and TV ratings. It also identified Twitter as one of three statistically significant variables (in addition to prior-year rating and advertising spend) to align with TV ratings.

Nielsen & Twitter Partner To Create 'Nielsen Twitter TV Rating'

Nielsen and Twitter today announced an exclusive multi-year agreement to create the “Nielsen Twitter TV Rating” for the US market. Under this agreement, Nielsen and Twitter will deliver a syndicated-standard metric around the reach of the TV conversation on Twitter, slated for commercial availability at the start of the fall 2013 TV season.

“The Nielsen Twitter TV Rating is a significant step forward for the industry, particularly as programmers develop increasingly captivating live TV and new second-screen experiences, and advertisers create integrated ad campaigns that combine paid and earned media,” said Steve Hasker, President, Global Media Products and Advertiser Solutions at Nielsen. “As a media measurement leader we recognize that Twitter is the preeminent source of real-time television engagement data.”